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Public-Private Partnership Programme
for Employment Generation for Rural Youth
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Poverty is multi-sided due to lack of opportunity
and empowerment among low-income groups of India.World
Corps India is concerned about poverty, particularly the
lack of access to opportunities and skills especially among
the youth of low-income groups in India. One of the
ways for improving the conditions of the young people in
rural areas, which will not only lead to acquisition of
skills but will also provide sustainable livelihood opportunities
to the unemployed youth and their families.
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Youth must have the opportunity to be employed or self-employed
for any constructive development to happen. Collaborative efforts
towards employment generation and job creation on a public-private
partnership capacity would yield positive changes in the development
of the youth, the rural areas and the development of the nation.
Honorable Chief Minister of Andhra pradesh, Sri N.Chandra Babu Naidu
and Honorable Minister for Employment Generation, Goverment of Andhrapradesh,
Sri.B.Gopalkrishna Reddy launched the World Corps India's public
private partnership programme in December 2002 with the objective
of
"training and educating hundreds unemployed men and women of Kuppam
Constituency in market driven income generation activities, entrepreneurship
development, skills development and provision of comprehensive long-term
support and follow-up leading to the establishment of youth owned
and managed micro enterprises which provide livelihood opportunities
to the youth and their families in the rural areas."
In order to fulfill its objectives, World Corps India has established
strategic partnerships with companies for generating employment
for youth in Kuppam region.
- Sri Traders, Bangalore for Agarbathi/Incense stick
manufacturing
- M/s S.P. Garments, Chennai for tailoring and garment
making.
These partnering organizations would be providing services such
as, supplying of raw mateials, assisting in process, marketing producrts,
skills up-gradation and skills development training to ensure sustainable
businesses/job opportunities for the youth beneficiaries.
This public-private partnership programme would serve as an effective
framework for poverty alleviation and economic empowerment of the
underseved young people.
Involvement of the key stake holders such as the government, industries,
civil society and the beneficiaries in this effort would create
sustainable employment and incomes for unemployed youth and their
families in the rural areas of Kuppam Constituency, Chittoor District.
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